Comfort Meets Style for Your Little Ones

Comfort Meets Style for Your Little Ones

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  • Soft merino wool kidswear are soft breathable and perfect for keeping your little one warm and comfy every night

  • Our baby clothes are crafted from soft, organic fibers. From babywear Australia to infant clothing, these pieces are ideal for newborns, toddlers, and beyond.

  • Stylish and practical outfits made for playtime. Shop cozy pajamas, soft bodysuits, and versatile singlets from our curated babywear boutique collection that blends comfort with style.

  • Merino Wool Pyjamas

  • Breathable Merino Baby Clothes

  • Baby Playtime Clothing & Beyond

New arrival

  • Organic Merino Wool Baby and Kid Singlet for Layering - Navy

    Organic Merino Wool Baby and Kid Singlet for Layering - Navy

    $29.95
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    $29.95
  • Organic Merino Wool Baby and Kid Singlet for Layering - Pink Secondary image for Organic Merino Wool Baby and Kid Singlet for Layering - Pink

    Organic Merino Wool Baby and Kid Singlet for Layering - Pink

    $29.95
    OFF
    $29.95
  • Organic Merino Wool Baby and Kid Singlet for Layering - White Secondary image for Organic Merino Wool Baby and Kid Singlet for Layering - White

    Organic Merino Wool Baby and Kid Singlet for Layering - White

    $29.95
    OFF
    $29.95
  • Organic Merino Wool Full Length Kids Pyjama Pants - Navy

    Organic Merino Wool Full Length Kids Pyjama Pants - Navy

    $38.95
    OFF
    $38.95
  • Organic Merino Wool Full Length Kids Pyjama Pants - Pink

    Organic Merino Wool Full Length Kids Pyjama Pants - Pink

    $38.95
    OFF
    $38.95
  • Organic Merino Wool Full Length Kids Pyjama Pants - Plum

    Organic Merino Wool Full Length Kids Pyjama Pants - Plum

    $38.95
    OFF
    $38.95
  • Organic Merino Wool Kids Full Length Pyjama Set - Navy Secondary image for Organic Merino Wool Kids Full Length Pyjama Set - Navy

    Organic Merino Wool Kids Full Length Pyjama Set - Navy

    $73.95
    OFF
    $73.95
  • Organic Merino Wool Kids Full Length Pyjama Set - Pink Secondary image for Organic Merino Wool Kids Full Length Pyjama Set - Pink

    Organic Merino Wool Kids Full Length Pyjama Set - Pink

    $73.95
    OFF
    $73.95
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    • Kids Tops

    • Kids Bottoms

    • Kids Bundles

    Eco-Friendly, Renewable, and Biodegradable

    Our organic kidswear and organic babywear are made from 100% Australian Merino wool soft, breathable, and gentle for even the most delicate skin.

    We use only the finest Australian Merino wool, it's renewable, biodegradable, and always ethically sourced. Soft, pure fibers that feel amazing to wear. Whether it’s merino wool kidswear, cozy merino sweaters Australia, or lightweight merino wool tops Australia

    Our merino wool clothing Australia range is designed to keep your little ones warm in winter, cool in summer, and comfy all year round. Plus, it’s easy to layer perfect for everyday play and merino travel clothes too!

    We believe in creating better clothes for a better world. Our merino wool garments are made with care for your family and the environment.

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    About Us

    Snuggle Cubs was founded by a sleep specialist with over 15 years of experience in the field of sleep study, who established the brand after recognizing the need for better sleepwear for babies. Based in the vibrant city of Adelaide, Snuggle Cubs offers a range of ethically made, eco-friendly sleepwear for little ones.

    About us →

    Our
    Amazing
    review

    The Merino wool bodysuit is a game changer!

    It’s so soft and breathable, perfect for my baby’s sensitive skin. Plus, it keeps him cozy without overheating. I love that it's eco-friendly too!

    Emma L

    The Merino wool singlet is our go-to for layering.

    It's lightweight, yet warm, and my toddler loves how comfy it feels. I love knowing it's natural and safe for her skin

    Laura M.

    These pajamas are amazing!

    My daughter sleeps better through the night, and the fabric is so comfortable. The Merino wool keeps her warm without making her sweat. Highly recommend!"


    Sarah T.

    The Merino wool onesie is perfect for my little one!

    The Merino wool onesie is perfect for my little one! It's soft, stretchy, and keeps him warm without overheating. I love the fold-over cuffs and the two-way zipper—it’s super practical and cozy!

    Jessica P

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